Lip balm is a beauty essential that most people carry with them every day. From protecting lips from harsh weather conditions to providing hydration and nourishment, lip balm is an essential part of our daily routine. As a result, the demand for lip balm has skyrocketed in recent years, and so has the competition among brands.
To stand out in a crowded market, brands must focus on creating innovative and attractive packaging designs. In this guide, we will discuss the ultimate guide on lip balm display packaging, including their importance, types, designs, and customization options.
Importance of Lip Balm Display Boxes:
The packaging of a product is the first thing that consumers notice when they see a product on shelves or online. The packaging is not just a means of protecting the product but also a way of conveying the brand's message and identity. Lip balm display boxes are essential for creating brand recognition and identity. The packaging design can make a lasting impression on consumers and influence their purchasing decisions. The display box also provides protection to the lip balm tube from getting crushed or damaged. In addition, the display box can increase the perceived value of the product, making it appear more premium and high-quality.
Types of Lip Balm Display Boxes:
Hanging Display Boxes: These display boxes are designed to hang on a hook or a pegboard. They are commonly used in retail stores where space is limited. Hanging display boxes come in different sizes and shapes and can hold multiple lip balm tubes.
Counter Display Boxes: Counter display boxes are designed to sit on a counter or a shelf. They are usually smaller in size and can hold a limited number of lip balm tubes. Counter display boxes are ideal for small retail stores or for placement near the cash register.
Floor Display Boxes: Floor display boxes are larger in size and are designed to stand on the floor. They are commonly used in larger retail stores or supermarkets. Floor display boxes can hold a larger number of lip balm tubes and come in various designs and shapes.
Designs of Lip Balm Display Boxes:
Clear Display Boxes: Clear display boxes are made of transparent plastic and allow the product to be visible. Clear display boxes are ideal for showcasing the color and texture of the lip balm. The design can be simple or can incorporate a unique shape or design to stand out.
Printed Display Boxes: Printed display boxes are designed with graphics, images, or text. The design can be used to convey the brand's message or to create a unique and eye-catching design. Printed display boxes can be customized with different printing techniques such as offset printing, digital printing, or screen printing.
Custom Shaped Display Boxes: Custom shaped display boxes are designed to stand out and create a unique identity for the brand. The display box can be designed in the shape of the lip balm tube or can incorporate a unique shape or design element. Custom shaped display boxes can be made of various materials such as plastic, cardboard, or metal.
Customization Options for Lip Balm Display Boxes:
Customization is a crucial aspect of creating a unique and eye-catching lip balm display box. Customization options include material, printing technique, color, shape, and size.
Material: The choice of material for a lip balm display box depends on the brand's budget, sustainability goals, and the desired design. Popular materials for lip balm display boxes include plastic, cardboard, and metal. Plastic display boxes are lightweight, durable, and can be made in various shapes and sizes. Cardboard display boxes are eco-friendly, affordable, and can be printed with vibrant graphics. Metal display boxes are sturdy, long-lasting, and provide a premium look and feel.
Printing Technique: Printing technique is another crucial aspect of customization. There are different printing techniques available for lip balm display boxes, such as offset printing, digital printing, and screen printing. Offset printing is a high-quality printing technique that can produce sharp and vibrant images. Digital printing is a cost-effective printing technique that is ideal for small runs and quick turnaround times. Screen printing is a versatile printing technique that can print on various materials and is ideal for large runs.
Color: Color is an essential aspect of display box customization. The color can be used to convey the brand's message, create a unique identity, and stand out on the shelves. Colors can be matched to the brand's logo or packaging design, or a unique color scheme can be created. Pantone colors or CMYK colors can be used for printing, depending on the printing technique used.
Shape: Custom shaped lip balm display boxes can create a unique identity and stand out on the shelves. The display box can be designed in the shape of the lip balm tube or incorporate a unique shape or design element. The shape of the display box can also be customized to fit the branding or the product's theme.
Size: Customizing the size of the lip balm display box can be an essential aspect of branding and marketing. The size can be customized to fit the number of lip balm tubes or the desired shelf space. A small display box can be designed for counter displays, while a larger display box can be designed for floor displays.
Conclusion
Customizing a lip balm display box can create a unique and eye-catching design that stands out on the shelves. The customization options include material, printing technique, color, shape, and size. The choice of customization options depends on the brand's budget, sustainability goals, and the desired design.
A well-designed lip balm display box can increase brand recognition, create a unique identity, and influence purchasing decisions. With the ultimate guide on lip balm display boxes, brands can create a design that not only protects the product but also showcases the brand's message and identity.
