You may have heard about B2B (business to business) or B2C (business to consumer). But what do they mean? Let's clear this up right now. B2B stands for business-to-business as in a person who sells products and services directly to another company, B2C stands for business to consumer as in a business that sells personal products and services directly to an individual customer. The most common example of this kind of transaction would be a wholesale of bulk cocoa beans trading with other bulk cocoa buyers in Europe while if you're an individual you can modify your product or get it fixed yourself rather than opt for wholesale service prices.
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